News, Views & Resources

Read on for our latest thinking on the issues that matter in the world of digital marketing.

3 min read

Boost Your Sales with Live Chat Real-Time Support

In today’s fast-paced digital world, shoppers have zero patience for waiting around. If they can't find what they’re looking for or get an answer to their burning question immediately, they’ll likely bounce off your website and never return. This is...

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2 min read

Managing Negative Reviews & Brand Reputation: Handling Criticism

Running a business isn’t all sunshine and glowing reviews. Every now and then, a negative review can appear—a less-than-stellar comment that feels...

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3 min read

Repurposing Content: Get More Mileage

Let’s face it – creating high-quality content takes time and effort. So, wouldn’t it be great if we could get more out of the hard work we’ve already...

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4 min read

Crafting High-Converting Landing Pages: The Essentials

In the digital age, your website’s landing page is often the first impression potential customers have of your business. A well-designed landing page...

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3 min read

Local SEO: Capturing “Near Me” Searches

If you're running a brick-and-mortar business or offering services that are location-dependent, then you've probably heard a lot about local SEO...

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3 min read

Marketing Metrics & KPIs: Making Data-Driven Decisions

Why Metrics Matter In the ever-evolving landscape of performance marketing, it’s all too easy to get lost in the noise. From eye-catching ads to...

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3 min read

Making the most out of running webinars

Webinars & Virtual Events That Convert Written By Marius Ardelean

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